We are going to be working very closely with the people, the municipalities and their needs: Governor It will be a program tailored for product an
We are going to be working very closely with the people, the municipalities and their needs: Governor
It will be a program tailored for product and service providers of Guanajuato
Guanajuato/Gto News
In the weekly program ‘Connecting with the People’, the Governor of Guanajuato, Libia Dennise Garcia Munoz Ledo, had as a guest the Secretary of Tourism and Identity, Maria Guadalupe Robles Leon, and they both announced new projects based on the needs of those who make up the tourism sector in Guanajuato.
“We want this to be a sector characterized by the participation of its members. It is very important for us to take measures and actions that allow us to promote tourism, but, above all, by listening to those who are involved in this important sector,” said the Governor.
The program discussed the integration and upcoming presentation of the State Tourism Plan, where local, national and international promotion strategies of Guanajuato are implemented to attract more tourism and, therefore, greater economic benefits for Guanajuato.
“It will be a state tourism plan that considers the opinion of the sector and also incorporates these contributions into the State’s public policy,” said the Governor.
Libia announced an initial budget of 2 million pesos to enable the 5 Tourist Paradores in the State, and the first is the one in the Sangre de Cristo community, near Cerro del Cubilete.
The Secretary of Tourism, Lupita Robles, said that to boost tourism, work is being done on three priority areas:
- Balanced Development of the Regions
- Professionalization and Innovation
- Promotion
The first is to create interregional tourist routes that include the potential, local communities and identity of the tourist destinations in the municipalities of the State.
In Professionalization and Innovation, service providers will be encouraged to train, certify and obtain incentives for continuous improvement in the service offering and the entrepreneurship and development of tourism companies.
For Tourism Promotion, local, national and international strategies will be implemented to attract tourism to all corners of Guanajuato, not only to the most well-known or traditional places, since the State has a diversity for all tastes.
In order to develop the tourist regions, inter-municipal routes or circuits will be established; local products will be developed or strengthened; travel proposals will be diversified based on the existing tourist offer and an infrastructure program will be established.
“The Ministry of Economy and the Secretary of Culture and Tourism, are working together to make Guanajuato a destination of tourist excellence,” said the Secretary of Tourism.
Robles said that the training program is ready, it will be free, it is tailored to destinations and regions, it will begin next January and the schedule is available for anyone at:
- website guanajuato.mx.
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