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Libia presents ‘ALIADAS, Universal Women’s Program’

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Libia presents ‘ALIADAS, Universal Women’s Program’

The strategy integrates 20 main programs, organized into the themes of Economy, Health and Sport, Life without Violence, Education and Care The fi

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The strategy integrates 20 main programs, organized into the themes of Economy, Health and Sport, Life without Violence, Education and Care

The first stage of the Pink Card program will begin in 2025 with a bi-monthly support of one thousand pesos for mothers between 25 and 45 years old residents of Guanajuato

Dolores Hidalgo CIN/Gto News

The Governor of Guanajuato, Libia Dennise Garcia Munoz Ledo, presented the ALIADAS strategy, Universal Women’s Program, which seeks to support Guanajuatense women with economic support, social services, and access to resources in various key areas; one of these benefits is the Pink Card.

“I am sure that by working as a team we will go further and we will support each other, as mothers, women, workers, businesswomen, merchants, together we will be an example of what it means to work as a team and we will take Guanajuato to the next level,” said the Governor.

ALIADAS is a comprehensive and cross-cutting strategy of the Government of the State of Guanajuato, designed to support women of all ages through programs that improve their quality of life, promote their personal and professional development, and strengthen their well-being and security.

This strategy is aimed at women in Guanajuato, prioritizing those in vulnerable situations and benefits mothers, students, entrepreneurs and workers.

ALIADAS has specific programs that are focused on women with needs for employment, health, education, food support, and more.

The ALIADAS strategy integrates 20 main programs in a first stage, organized into 5 key themes.

1. Economy:

People’s Card: Discounts and direct support for women in establishments and businesses. It is different to the Pink Card, and works through agreements between the State Government and businesses, in support of the family economy.

Chamba pa’ la Gente: Job training and support for female entrepreneurs.

Financiera Tu Puedes Guanajuato: Support and loans to start or strengthen businesses.

Pink Weekends at ISSEG Pharmacies: with special discounts on products for women starting December 1st.

2. Health and Sport:

Health Pass: Free care for 10 essential medical services, including mammograms, pap smears and mental health consultations, at a cost of up to 13 thousand pesos.

GTO Active: Physical and recreational activity for women.

Breastfeeding and Milk Bank: support for breastfeeding mothers, with comfortable premises, personalized assistance, and education resources. Also, promotion and collection of breast milk to help babies who need it most, especially in intensive care.

3. Education:

Finish your Primary, Secondary and High School: Support to complete your studies.

Homework Club: support for completing your children’s homework.

4. Live without violence:

Psycho-emotional care and legal advice for women victims of violence.

Guidance and care, psychological and legal support.

5. Care:

Kit for your Baby: Package of essential items for newborns.

Food Assistance Guanajuato: Food program with delivery of food supplies.

See Well Program: consultations and rehabilitation for women with blindness or low vision, for a more independent life.

The main benefits of these programs are:

  • Economic well-being, health care, empowerment, reduction of inequalities and personalized attention

Now, women will have direct support, financing and job training to generate sustainable income; in terms of health, they will have free access to essential medical services for women and their families; in addition, empowerment is promoted, with education, jobs and tools to start or strengthen businesses.

This strategy also allows for reducing inequalities, with programs focused on the most vulnerable women, promoting equity and social justice. The attention will be personalized and without intermediaries, through the registration and monitoring of requests on the official Aliadas portal.

Pre-registration opens for the first stage of the Pink Card

The Pink Card, direct financial support from the State Government, aimed at mothers from Guanajuato, and which is a fundamental part of the ALIADAS strategy.

This is a bi-monthly support of one thousand pesos, which represents an annual amount of 6 thousand pesos.

This will be a progressive program that will expand over time to reach more women.

The first stage will begin in 2025 and women between 25 and 45 years old and residents of Guanajuato will be able to access it. The requirement is to have an electoral card (INE) with an address in Guanajuato.

To process it, you must access the official portal www.somosaliadas.com, complete the pre-registration by filling out personal information.

Applicants must then wait for contact from the People’s Government to receive information on the delivery of support.

The People’s Government will also have promoters from the Secretary of the New Beginning with the mission of reaching out to where women are to help them register for the programs.

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